An Entrepreneur is defined as “someone who sets up a business or starts a new venture, taking on financial risks in the expectations of making a profit”. Entrepreneurship meanwhile is the process of envisioning, designing and setting up the new business. The promise of profits is the reason behind many startups and yes there have […]

In the last year, we have seen an increasing emphasis on data driven decision making. This is across all industries and all functions. With the advent of digitization and the use of big data and cloud platforms, more and more organizations are leveraging advanced analytics and machine learning to gain deeper insights into their businesses […]

In most industries today, small business owners will find that e-commerce is the only true route to success. If you’ve already built your online business and are now struggling to turn a small but devoted customer base into a large and vocal fandom, maybe it’s time to recruit your customers to sell your product for […]